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SERVICES

We connect construction brands to their customers

Our services help manufacturers, trade associations and suppliers increase visibility and engagement through media relations, thought leadership and content marketing. 

Public Relations

AI Visibility

International PR Support

Public Affairs Monitoring

Podcast Production

Social Media

Video

Content Development

Press Events

White Papers

Crisis Communications

Strategy

Design

"Construction is our heartland, but great PR follows the story and some of the most compelling stories sit at the intersection of sectors. We work with clients that share a natural affinity with the built environment, including automotive and manufacturing, where the audiences, supply chains and commercial pressures often overlap. We also bring a particular depth of experience to trade association communications, helping membership bodies produce original research, lead national campaigns and engage with government and media with the authority their industries deserve.”

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Richard Pagett Founder, Build PR

"From securing extensive media coverage to writing winning award entries, Build PR’s friendly team really know their stuff and are so easy to work with. It truly feels like they are an extension of my department." 

 

Grant Engineering (UK)

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Social

PUBLIC RELATIONS

We plan and deliver campaigns that give tangible results for your business. 

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Using our Build Blueprint, we define the strategy, key messages and tactics you will need to reach the maximum number of potential customers. 

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Then it’s time for the Build Public Relations team to put in the hard yards and deliver outstanding coverage for you.

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Our public relations work spans all channels: print, social and digital. 

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Whether it’s launching a product, changing minds or a major rebrand we will make sure we give you the maximum return on investment. 

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Take a look at some examples of our PR work here.

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SOCIAL MEDIA

We can create the perfect social media content for your owned, or third party channels. 

 

From video to post planning and monitoring, we are here to help you reach and engage with your most switched on customers.

 

Or Build Blueprint works for social campaigns too. For all our work we follow CIPR best practice guidelines and we always keep your brand safe.  

 

Take a look at an example of our videos for social here.

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Video
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VIDEO

Videos are perfect for social media, mobiles, websites, events and reaching customers quickly and effectively. 

 

We can work to tight budgets and produce engaging videos tailored for your audience. 

 

We also film on locations such as building sites, trade shows and workshops to get the very best footage of products in action. 

 

Take a look at an example of our videos here.

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CONTENT DEVELOPMENT

Our experience as construction journalists means you get the very best content in the sector, from print to digital.  

 

Our creativity comes from our team’s vast experience and ability to connect our clients with their customers with content that works. 

 

We continually work closely with media channel owners so we can create content that’s current, is technically accurate, of high quality and helps you stand out from the crowd. 

 

Take a look at some examples of our content here.

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Content Development
Press
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PRESS EVENTS

In terms of maximum impact, holding a press event to launch your product is second to none.

 

We have planned, organised and delivered many successful press events designed to impress your guests, secure coverage and build and maintain important media relationships.

 

Our press event service is also available virtually.  

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Read more...

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CRISIS COMMUNICATIONS

We help to keep your brand safe and help you plan for any eventuality.  

 

Build Public Relations’ Managing Director Richard Pagett has vast crisis communications experience across a wide range of sectors and can help your organisation plan and prepare effectively. 

 

Our service includes access to the Golden Rules we have developed, which is easy to activate in organisations of any size.

 

We also prepare and supply: 

  • Scenario Q&As   

  • Media statements   

  • Social media statements 

  • Social media policy 

  • Out of hours chain 

  • Media training   

 

Our crisis communications work is extremely discreet and all work we undertake is strictly confidential.

Crisis
Design
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DESIGN

Our comprehensive design offering includes:

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Branding and corporate identity, from logos and stationery to brand guidelines.

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Direct Marketing design

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Promotional materials, including banners and T-shirts

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Website design

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Artworking

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STRATEGY

We offer a range of strategy services to make sure your messaging is both relevant to your customers and different from your competition.

 

Our services range from defining your brand strategy (what makes your brand unique in the market place), creating a set of key messages that focus on how your benefits can solve customers' problems to developing a communications strategy that ensures your messaging is consistently communicated across all your channels.

 

All our messaging work will start with a communications audit to make sure your web and content reflects the true value of your brand. 

Strategy
AI Visibility
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AI VISIBILITY

AI search platforms like ChatGPT and Google Gemini are becoming the go-to tools for buyers, specifiers and trade professionals making purchasing decisions. If your brand isn't appearing in their answers, you risk becoming invisible to a growing segment of your audience.

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Our AI Visibility Service tracks your performance across major AI search engines, benchmarks you against competitors, and identifies the specific prompts your buyers are using. We audit your existing content and use the information to improve it, ensuring AI engines cite you more frequently and prominently.

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Turn your PR investment into measurable AI visibility and stay ahead in the new search landscape.

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Contact us for a visibility audit.

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PUBLIC AFFAIRS MONITORING

We keep you informed, prepared and ahead of the curve in a complex regulatory landscape.
 

The regulatory environment in the construction sector has never been more complex. Missing a key legislative development or being slow to respond can have serious consequences for your product range and reputation.
 

Our Public Affairs Monitoring Service provides structured updates on the developments that matter most to your business. We track legislation, political intelligence, government consultations and industry body activities tailored specifically to your product categories and markets.
 

Discuss how we can support your public affairs strategy.

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InternationalPR
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INTERNATIONAL PR

We deliver strategic media relations and cross-border communications across the UK, Germany, Austria, Switzerland, and the Czech Republic (DACH).

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Whether you have ambitions to grow in the DACH region, work with European partners, or want to build your brand profile beyond the UK, we have the in-house expertise and editorial relationships to help you succeed.

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Led by our Associate Director for the region, Cathrin Ferus, we offer targeted DACH media relations, cross-border communications strategy, and bespoke content creation crafted specifically for European audiences. With long-standing relationships at leading technology and industry titles, we ensure your messaging is consistent, compelling, and culturally relevant on both sides of the Channel.

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Explore PR opportunities in the DACH region.

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PODCASTS

Podcasts have become one of the most powerful tools in B2B communications. They build authority, deepen relationships with professional audiences, and keep your brand in the conversation long after a trade show or press release has faded.

 

We manage the entire podcast production process from concept to publication. A prime example of our podcast work is the Net Zero Heating Show, produced for Grant UK, one of the UK's leading manufacturers of renewable heating systems. The Net Zero Heating Show is a podcast dedicated to the topics that matter most to heating installers and engineers navigating the transition to low carbon heating. The results speak for themselves: the podcast has achieved over 7,000 downloads, building a loyal, highly engaged professional audience and cementing Grant UK's reputation as a trusted thought leader in the net zero heating space.

 

Ready to give your brand a voice?

Talk to Build PR about podcast production.

Podcasts
White papers
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WHITE PAPERS, CASE STUDIES & MANIFESTOS

With changing legislation and building regulations continually under review, the need for technical White Papers and strategic Manifestos outlining future directions, possibilities and opportunities has grown. 

 

Build Public Relations has been instrumental in planning, writing and designing White Papers, Case Studies and Manifestos for several influential market leaders.

 

From the initial research to the final PR campaign to spread the word, our comprehensive service delivers quality publications or downloads that seek to influence and change minds. 

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